Website, lead capture, reviews and owner portal

Services that help trade businesses capture, chase and convert more enquiries.

Nexa gives UK trades the digital system they actually need: a better website, faster enquiry response, missed-call text-back, Google review follow-up, lead tracking, quotes, jobs, invoices, dashboards and practical automation.

Owner portal
Nexa Systems owner portal dashboard with leads, jobs, reviews and revenue

GBP 599 setup + GBP 149/month

Nexa Launch

For trade businesses that need a better website, faster lead response, missed-call recovery, and more Google reviews.

  • Custom trade website
  • Website lead capture
  • Missed-call text-back
  • SMS inbox and manual replies
  • Google review funnel
  • Basic owner CRM

GBP 999 setup + GBP 249/month

Nexa Growth

For trade businesses that want to manage leads, quotes, bookings, jobs, invoices, follow-up, and reviews from one connected portal.

  • Everything in Nexa Launch
  • Advanced lead pipeline
  • Quote builder
  • Calendar and booking system
  • Job management
  • Invoicing and payment chasing
  • Owner assistant

Scoped manually

Nexa Custom

For businesses that need bespoke workflows, dashboards, integrations, automations, or practical AI tools built around the way they already operate.

  • Custom workflows
  • Bespoke dashboards
  • Advanced integrations
  • Specialist automation
  • Manual scoping before pricing

Everything after the enquiry

Everything a trade business needs after the customer shows interest.

Getting the enquiry is only step one. The real money is in what happens next: how quickly you reply, how clearly you quote, how well you follow up, and whether happy customers leave reviews. Nexa connects those steps into one simple system.

Core

Contractor website design and build

Trade websites built for enquiries, not decoration.

We build fast, mobile-first websites for trades and local service businesses. Each site is structured around trust, service areas, quote requests, and clear calls to action.

Trade-specific pages for your services and areas

Click-to-call and quote routes

Mobile-first design

Trust sections, reviews and proof blocks

Growth

Local SEO and Google Business Profile optimisation

Make it easier for local customers to understand and trust you.

We structure your pages, service areas, metadata, Google Business Profile content, and internal links so customers can quickly see what you do and where you work.

Service-area structure

Clear trade and location signals

Better Google profile presentation

Review-led trust

Growth

Website assistant and enquiry capture

Help customers give you the right details from the first message.

The website assistant can answer common questions, ask for the postcode, collect job details, and send the enquiry into the owner portal so you have context before you reply.

Captures name, phone, postcode and job notes

Asks trade-relevant questions

Pushes enquiries into the portal

Helps reduce back-and-forth

Core

Missed-call text-back

When you cannot answer, the customer still hears back.

If a lead calls while you are working, driving, or dealing with another customer, Nexa can send an instant text-back and create a callback path before that person rings your competitor.

Instant SMS after missed call

Lead type and contact details captured

Callback task created

Useful for urgent trades and high-intent enquiries

Core

Form, chat and lead follow-up automation

Immediate owner alerts and follow-up workflows for enquiries from forms, chat, calls and campaign landing pages.

New leads can trigger SMS alerts, email notifications, pipeline movement, task creation and follow-up reminders. Growth and Custom packages can add sequences for no-reply leads, quotes and inactive opportunities.

Cross-channel lead intake into one owner inbox and pipeline

Automatic escalation and follow-up reminders based on lead state

No-reply sequence options to re-engage warm leads

Growth

Google review funnel and reputation system

Turn completed jobs into more trust.

Nexa helps you ask for reviews after work is complete, guide happy customers towards Google, and catch poor experiences privately before they become public damage.

Review request messages

Google review path

Private feedback route

Review performance tracking

Growth

CRM, inbox and pipeline management

A simple place to see what needs doing next.

The owner portal keeps leads, contacts, quotes, jobs, reviews, and follow-ups in one place. It is built for busy operators who need clarity, not another complicated system.

Leads and contacts

Pipeline stages

Tasks and reminders

Quotes, jobs and follow-up

Growth

Calendar, jobs and operations tracking

Keep booked work, job notes and next actions organised.

The portal helps owners track booked jobs, site visits, follow-up tasks and job status. Custom can adapt this for multi-team routing, project stages and specialist workflows.

Calendar view

Job notes

Follow-up tasks

Simple daily priorities

Growth

Quotes, invoices and payment chasing

Turn enquiries into quotes, invoices and paid work without losing the thread.

Nexa Growth includes quote creation, invoice records, payment status and chasing workflows. Custom can connect this with existing accounting, payment or document systems where needed.

Quote builder

Customer notes retained

Invoice and payment status

Payment chasing reminders

Custom

Business intelligence dashboards

Clear reporting on leads, reviews, jobs, revenue and follow-up performance.

Dashboards help owners see where enquiries came from, what converted, which jobs need attention and whether review growth or lead response is improving month by month.

Performance reporting across calls, leads, jobs, and reviews

Track conversion rates by source and stage to find losses

Simple monthly view for owners and growth planning

Custom

Owner assistant and custom workflows

Practical support inside the system, from lead summaries to chase-up suggestions.

The assistant helps you check leads, quotes, reviews and follow-ups faster, while keeping you in control of the important decisions. Custom can add practical AI tools where they genuinely help.

Lead summaries

Chase-up suggestions

Plain-English answers

Controlled by your business rules

Custom

Full business audit and conversion review

A practical audit of online presence, lead capture, follow-up and operational bottlenecks.

We review the website, Google presence, calls to action, quote flow, reviews, mobile experience, lead handling and reporting. The output is a clear improvement plan rather than vague marketing advice.

Actionable score-driven assessment across your funnel

Clear priority fixes for website, SEO, and follow-up flow

Roadmap to implement only what moves conversion

Connected properly, not patched together

Website leads flow into the same portal that handles follow-up, quotes and reviews.

A website, SMS tool, CRM, quote form, calendar and review system are only useful if they work together. Nexa connects them into one simple lead-conversion system, so each enquiry has a clear next step.

Nexa Systems pipeline board screenshot for contractor leads
Nexa Systems quotation builder screenshotNexa Systems review dashboard screenshot

Delivery process

A practical build path from audit to live system.

01

Audit the current website, Google presence, reviews and lead flow

02

Choose the right package: Launch, Growth or Custom

03

Build the website, service pages, forms, chat and tracking

04

Configure missed-call SMS, review requests, CRM stages and workflows

05

Launch, monitor enquiries and improve the system from real data

Built for UK trades

The copy, pages and workflows are shaped around plumbers, builders, electricians, roofers, cleaners, landscapers, garages and other local service firms.

SEO without fluff

Metadata, service structure, internal links, local intent and useful page copy are handled properly from the start.

Clear package fit

Launch covers the essentials, Growth adds the operating portal, and Custom is reserved for genuinely bespoke requirements.

Frequently asked questions

Do UK contractors need both a website and Google Business Profile?

Yes. Google Business Profile helps local discovery, while a proper website gives customers the detail, trust signals, quote route and follow-up path they need before booking.

Can you build for niche trades beyond plumbing and roofing?

Yes. Nexa works for UK trades and local service businesses including builders, electricians, landscapers, cleaners, gas engineers, HVAC, pest control, garages and similar firms.

How does missed-call text-back work in practice?

When a lead calls while you are busy, the system sends an immediate SMS, captures the next detail, and creates a callback path so the enquiry does not drift to the next company.

Do you set up a review and reputation system?

Yes. We set up a review workflow around completed jobs, guide happy customers towards Google, and catch poor experiences privately where possible.

Does the platform replace my spreadsheets and notes?

Nexa Growth gives you one clearer place for leads, contacts, quotes, jobs, notes and follow-up. No more "I'm sure I wrote that down somewhere."

15 minutes · no pressure

Stop letting good jobs
go to the business that replied first.

Your competitor is not better than you. They might just be replying faster. Book a free fifteen-minute lead audit and we will show you where enquiries are slipping away - and what we would fix first. If Nexa is not the right fit, we will tell you.

· No pushy sales· UK trades only· Clear next steps